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Games Industry Analytics Forum

The GIAF has been set up to provide an informal environment for analytics practitioners in the Games Industry to share experiences, understand and develop best practice and advocate the power of analytics across the Games Industry as a whole.

Date: 29th January from 5PM

Venue: Tower 42, offices of Arnold & Porter, Old Broad Street, London

Hosted by TIGA, GamesAnalytics is a co-founders of GIAF. For more details and to register visit here

Agenda:

  • 5:00 Welcome Mark Robinson, COO, GamesAnalytics
  • 5:05 ‘Common Mistakes When Looking At Freemium Metrics’ Stan Beremski, Product Lead at Natural Motion
  • 5:25 ‘What Analytics in The Games Industry has to Learn from other Sectors’ Vince Darley, Director of BI and Analytics at King.com
  • 5:45 Discussion on the ‘State of the Art’ in F2P Analytics mediated by Mark Robinson
  • 6:00 Drinks & Networking

don't just take our word for it

"Players Rock Entertainment supports game developers with optimisation and marketing services. We think the predictive analytics technology and philosophy of GamesAnalytics to improve player experiences and build engagement is an excellent fit to help us take products to market and drive revenue growth."

Jörn Migge, Head of Product Management, Player Rocks Entertainment