3rd September 2012: Predictive analytics specialist GamesAnalytics, has been selected by Unity Technologies as one of a small handful of partners whose services have been made available to over one million games developers via Unity’s Asset Store: Online Services program.
GamesAnalytics’ Predict™ technology is already integrated into the Unity development environment. Through the Unity Asset Store, developers can now access a range of best of breed online technology services, hand-picked by the game engine and development tools specialists, to help developers create highly successful and profitable games.
Named as one of thirteen Asset Store: Online Servicespartners at this month’s developer conference Unite in Amsterdam, COO Mark Robinson presented GamesAnalytics’ advanced predictive analytics and in-game messaging Predict platform that helps developers to gain better insights into player behaviour improving player satisfaction in real-time to drive engagement, retention and monetization.
GamesAnalytics COO and co-founder Mark Robinson said: “To be chosen by Unity as a partner demonstrates a clear recognition of the growing importance that predictive analytics and messaging now plays in the games development ecosystem.”
“We’re excited to be working with GamesAnalytics to optimize our analytics toolkit and know-how. With a game like MechWarrior Online, understanding player behavior is essential and we were impressed by GamesAnalytics games-focused approach and services.”
Kelly Zmak, President of IGP